Welcome to Optimism

This week’s Forever Curious workshops

The forever curious team invited 90 brilliant and creative children from three schools in to the agency this week for three fun filled mornings.
The children got to work on a Maynards Bassetts brief ‘get your friends to eat jelly babies’.  They learnt about the process within an agency, how to define an idea and bring it to life in a print ad.
The FC volunteers were brilliant- supporting the kids and getting them to work as a team and stay creative.
The kids all left excited for the rest of the three year project and beaming from ear to ear (nothing to do with the bag of jelly babies they all took away!)
Some of the Millfields children reported ‘this is the best day ever!’ and ‘I love advertising and being creative!’.
Thanks to the FC team for leading the workshops, the next one is in March and open to more volunteers sign up.

“My Creative Future” Exhibition at W+K

Forever Curious My Creative Future
Yesterday — and last night — we celebrated “My Creative Future,” the latest installment of our Forever Curious programme, with a Private View of work of students from Newport School and Millfields School. The kids themselves stopped by during the day to see their collage work and postcards written to their future selves decorating our lobby-turned-exhibition space, play around with interactive, on-screen kaleidoscopes, and meet up with their buddies from volunteering day.

The evening saw our own George Howes DJing the event, while our people, Cariss Creative, staff from the schools, and local community came out to support the programme.

If you happen to pass by our Hanbury Street offices over the next couple of weeks, you can see the kids’ postcards and some of their work through our public-facing window space.

You can learn more about Forever Curious on the Culture section of our website.