Liverpool is unlike anywhere else in the world – a city and a club, with a healthy disregard for convention and expectation, that does things their own way and does what the world believes can’t be done.

To launch the partnership between Nike and Liverpool, we bottled this unique spirit, to show the world what it means to be Scouse.

TELL US NEVER (and it’s already done).

For the launch of the 2020 Formula 1 season, we have created a film which dives into the F1 drivers’ common mindset of pushing everything to the limit. The exhilaration, adrenaline, aggression, competitiveness, grit and pride that all drivers and teams possess. This shared identity is at the heart of Formula 1, and ties in with the wider ‘We Race As One’ initiative that has been launched for the upcoming season.