Homesense Unveils New Brand Campaign “There’s No Place Like Homesense (Except Tk Maxx)”
By cleverly referencing TK Maxx’s fame, “There’s no place like Homesense (except TK Maxx)” aims to raise awareness and drive consideration for Homesense. To introduce Homesense to a wider audience, Wieden+Kennedy London enlisted the talents of renowned conceptual artist Max Siedentopf to direct a series of stylish and tongue-in-cheek films, alongside a suite of stunning still photography by Maurizio Di Iorio.
Read more about it here.