Three – Runway
The Giraffamingo is swooping back this summer back to celebrate Three’s latest offering, which allows customers travelling from the UK to holiday like a VIP and experience a stress-free journey by upgrading to easyJet Hands Free for free. This new customer perk allows free cabin bag check-in and preferential boarding.
The sun-drenched campaign promotes all of the new travel benefits with the return of the much-loved Giraffamingo – part giraffe, part flamingo. The 30″ spot is supported by out of home, social, print and in-store activity running all summer long.