Each year, every office in the W+K global network celebrates Founder’s Day. A time where the entire agency takes a day off to spend some time together, do something bonkers and celebrate the very special place and culture that Dan and Dave created all those years ago.

This year, in a nod to our 20th birthday celebrations, we went back to 1998, where it all began. Starting in the Hanbury Street basement, with Big Breakfast playing on the screens and Britney blasting out of the speakers, teams were set and given a backpack with a cryptic clue. Armed with just a ’90s mobile and London A-Z, the teams embarked on a hunt to find the UK’s “last illegal rave”.

Via east London streets and Essex boozers, W+K London eventually descended upon the rural countryside for the final rave, complete with bumbags, neon body paint and plenty of MD 20/20. A massive thanks to the ace organisers, who pulled out all the stops to mark our 20th birthday and a special mention to all of the lovely Wiedeners who did us proud on the dancefloor.