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Phones Are Good for Three

As mobile phones are seemingly getting a hard time, Three UK is taking on the cynics and bringing some balance to the debate with its new brand campaign Phones Are Good.

We help Three tackle the topical debate that ‘phones are bad’ by reimagining pivotal moments in history if phones had been available – from starving cavemen ordering Deliveroo, to Henry VIII’s wives avoiding execution thanks to Tinder.


The epic film, directed by Ian Pons Jewell, was launched today on Three Twitter channel, before appearing across social channels, digital, TV and cinema.

Our design team worked on press and out of home creative which will start appearing nationwide this week – check it out below.




Sainsbury’s goes Round The Twist for Halloween

This Halloween, Sainsbury’s is shining a light on its new range of products with a stop-motion animated spot directed by Mark Waring, animation director on Wes Anderson’s Isle of Dogs.

The 30” film follows a petrified pumpkin, spooked by Sainsbury’s Halloween products as it lip-syncs cult 1990s TV theme song ‘Round the Twist’. The pumpkin was crafted by Andy Gent who has created puppetry for Hollywood films including Isle of Dogs, Miss Peregrine’s Home for Peculiar Children and The Grand Budapest Hotel.

The TVC, which is produced by Passion Pictures is supported by cinema, print and VOD advertising.