Welcome to Optimism

top ten virals of 2008

Thanks to Scamp for drawing my attention to a list in The Guardian of the top ten virals of 2008.

Immodesty compels me to report here that four out of the top ten were created by Wieden + Kennedy.

They are:
Number 3 – Kobe jumps Aston:

Number 4 – EA Extreme Street Football.

Number 6 – EA Tiger Woods walks on water.

Number 9 – Nike 'Fate' Leave Nothing.

Pink Squash Studentastic!

Lucy writes:

Over the last couple of weeks there has been a true advertising workshop frenzy here at W+K. The workshops have been great with all students involved really getting stuck into the creative brief set.
I was pretty evil and set the latest two courses, Bucks and Gloucestershire Persil soap powder as the brief, not exactly the simplest task on earth. But the guys and gals rose to the challenge. Dennis made us laugh. Aaron baffled us with stories of his enigma code complex washing machine dial. 
Some of the students won W+K T-shirts some of them didn't but I think we all came out of the experience having learnt a lot.
I learnt it's pretty much a Guinness World Record to fit 30 students, 30 chairs, myself, a tutor and a large plate of assorted biscuits into the pink room. I shall take that piece of wisdom forward with me for the next round of student visits in 2009.
 

DSC01458

The guys and gals of Bucks Uni and the ever so lovely Julie Wright.

IMG_0199
The gals and guys of University of Gloucestershire and their tutor
behind the camera, Mr Frank Holmes.
Loading