In the lead-up to Cannes Lions 2024, Campaign featured photos from industry leaders that highlighted their most memorable moments at the festival. CCO Ana Balarin at shared her favorite snapshot.

Check it out here.

“Hardcore Heinz Fanz” pays homage to the hardcore Heinz Mayo fans seeking great taste. The campaign was born from the authentic voices of our hardcore Heinz fans, who shared their passion and creativity on Twitter or X or whatever it’s called nowadays. Their real tweets became the heart and soul of our campaign, showcasing their unwavering love for Heinz Mayonnaise’s superiority.

Read more about it via Campaign UK.