TK Maxx goes hyperbolic and funny as it celebrates all who know “There’s no deal like a TK Deal”.
Detected by comedy king Jeff Low, the campaign’s hero film, ‘Everyone Knows,’ showcases a diverse array of characters who know ‘there’s no deal like a TK deal.’ Among them are four generations of shoppers, a chameleon, extra-terrestrial beings, and a guest appearance from social media star Tika the Iggy—all beloved TK Maxx fans.
Read more about the work via Ad Age.
