We’ve been proud partners with Lurpak since 2007, and the relationship is still hitting new heights – resulting in an APG Creative Strategy Award win for our most recent work.
Where There Are Cooks, There Is Hope encouraged people across the globe to take up their spatulas and cook good food from scratch. And the work worked with Lurpak enjoying its best year on record. UK volume sales grew 16.8% and value sales 14.4% YoY. Global volume topped 100,000 tonnes for the first time, more than 65% of which came from the UK.
Take a look a the case study at Warc and check out the lead film below.