Our latest work for Nike celebrates British athlete Mo Farah, with a large in-store installation featuring the running shoes that the Olympian uses, and that took him from winning two golds at the London 2012 Olympics to the two won at Rio 2016.

W+K | Nike Mo Farah Double Gold 1

To celebrate the athlete’s renowned discipline and dedication, an inspirational manifesto alluding to Farah’s intensive training methods and personal sacrifices is also housed in the large, wall-like case.

W+K | Nike Mo Farah Double Gold 2

The piece has been on show in Niketown London at Oxford Circus, before being gifted to the British Athletics Federation to find a permanent home.

W+K | Nike Mo Farah Double Gold 3