Welcome to Optimism

Nike – Believe as One

Nike Football pays tribute to the stellar work of England’s World Cup 2018 squad with Believe as One. The social spot is directed by Sam Piling through Pulse Films, with editing from Stitch and sound by 750MPH.

It’s Nice That gets Forever Curious

Forever Curious is one of the things we’re most proud of. Now in its fifth year, the creative platform is designed to foster creativity in nine to 11 year-olds from local primary schools and give kids the creative outlet that is desperately lacking in our schools.

At our most recent session, we invited It’s Nice That’s Bryony Stone to buddy up with one of the kids to help them tell their creative story . Forever Curious co-founder Jodie Cariss, who recently helped launch the platform in W+K Portland, has since written for It’s Nice That on the creativity crisis within our schools and what agencies like us can be doing to help.

Check out Jodie’s piece here.