Welcome to Optimism

The mothership

Hypebeast made a recent road trip out to Portland. There they had the pleasure of meeting John Jay who, until very recently, was co-Global Executive Creative Director for our W+K network.

PDX

John Jay has now venutred over to found W+K Garage but still found the time to give Hypebeast a guided tour of the Brad Cloepfil designed building which is home to our brethren in Oregon.

You can read more about the visit online and take a glimpse into the bespoke built Portland office via the video below.

 

In every Metro, in every store

Were you lucky enough to avoid this morning's mid-heatwave city commute?

If so, you may then have been unlucky enough to have missed Tesco's colourful 'Love Every Mouthful' Metro wrap. 

Here it is. Just in case.

IMG_3329

IMG_3332

Plus in stores and magazines nationwide, Tesco paid homage to the great British strawberry. In all its delicious glory.

Tesco Strawberry DPS

There's a shiny new TV spot on air from today as well. 

 

We're off to pick up a punnet for dinner. 

YET MORE still to follow. Do stay tuned.

Loading