If a geo-located online treasure hunt for decorated virtual eggs with great redeemable prizes isn't for you (and we would ask "why on earth not?") you can instead celebrate Easter the more traditional way. Just like those in our latest TV spot for Tesco. With friends, family, feasting and a good old Easter egg hunt.

We've also created some mouthwatering press to inspire seasonal inlugence.

Hungry yet?

Happy Easter from all of us to all of you.

Harriet Lamb has been Executive Director of the Fairtrade Foundation since 2001. She has guided the Foundation through a period of staggering growth, which has seen estimated sales of Fairtrade products in the UK increase from £30m to more than £290m in 2006, with more than 3500+ retail and catering products carrying the FAIRTRADE Mark. Harriet was awarded a CBE in the New Year’s Honours List 2006. Other accolades include Cosmopolitan Eco-Queen 2008 and Orange Businesswoman of the Year 2008. She is the author of the book Fighting The Banana Wars. 

We were lucky enough to have her join us for yesterday's agency meeting at W+K London to talk about the work that the Fairtrade Foundation does and the work that we are doing together.

W+K's Sophie and Lucy took everyone through the work we've created for Fairtrade Fortnight 2011.