Wieden & Kennedy has been named as the most nominated agency for the upcoming Awards for National Newspaper Advertising.

From Campaign:
Wieden & Kennedy has been
named as the most nominated agency for the upcoming Awards for National
Newspaper Advertising.

The Annas, which takes place on 27
January, celebrates the best press and online ads to have featured in
national newspapers during 2009.

A total of 68 ads from 30 agencies
were chosen across five different categories, covering Copywriting, Art
Direction, Topicality, Online and Creative Media Partnership.

Wieden & Kennedy has been
shortlisted five times, with four of its nominations coming for its
work on Honda. (Above.) It has also received a nomination in the "Creative
Media" category for its "Saturday is Breakfast Day" campaign created
for Lurpak.

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Welcome to Optimism is proud, delighted and a wee bit overwhelmed about the end of year/decade 'best of' lists as Wieden + Kennedy continues to pick up plaudits in the trade press roundup of the last ten years in advertising. AdWeek named WK Portland's Coca-Cola spot 'It's mine' best Superbowl ad of the last ten years.

Meanwhile, Advertising Age named WK New York's Beta 7 campaign for Sega as one of their ten best non-TV campaigns of the decade.

And Wieden + Kennedy had three entries in Ad Age's best ten TV commercials of the last ten years:

Nike 'Move' from WK Portland:

Honda 'Grrr' from W+K London.

…and Coca-Cola 'Happiness Factory' from WK Amsterdam.