Welcome to Optimism

The Cup Final

This summer, some of the ladies of W+K started a football team. Although most of us had never played football before, we made up for it with enthusiasm and tenacity. With the help of our ever encouraging coach Dave who has taken us from a bunch of squealing girls running after a ball, we have transformed into a proper, highly competitive team of footballers. On Tuesday evening we reached the dizzying heights of the ‘Girls Kick Balls for Africa’ charity cup final on London Fields.  Despite some great support, gutsy performances and an unfaltering team spirit, our undefeated cup run was ended by the ‘Mamacitas’ a somewhat feisty Brazilian footballing collective.  We learnt some good lessons through our 2-0 defeat, and WKWFC march onwards stronger, and even more hungry for the next win.

You may notice from the photo that we had to slightly ‘customise’ our kit that was donated to the tournament by Puma, we’re always flying the flag for the swoosh. Oh and we don't actually have laser eyes, that's just the flash.

 Cup final_2_ 041011

 

bloody honda bikers

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'Blood Bikes' (below) is a new addition to our series of short films about people and their Hondas. We developed these as part of Honda's sponsorship of documentaries on C4. Shorter idents run on C4 and the full length films can be viewed on Honda's YouTube channel. There are quite a few now:

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And there is other related content at the Honda Stories Hub, like night riding tips: 
Riding tips
 
We're looking for Honda-owning volunteers to take part in the final one of these films.

How do you use your Honda? Have you turned your Civic into an ice cream van? Or perhaps you use your hedge trimmer to create outlandish creatures? Whatever your story, if it’s unexpected, and just a little bit daft, we’d like to hear it.

Simply visit the site here, upload a photo or two, (or a video if you’re feeling adventurous), accompanied by a brief description of what you and your Honda get up to. We’ll turn our favourite story into a mini documentary online, and also create TV snippets for our Channel 4 and More 4 documentary sponsorship. Closing date for entries is this week, so you'll have to be quick.

Here's the 'Blood Bikes' film:

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