Welcome to Optimism

A good day for Cheryl’s

Today's been a good day.

Today we found out that we've managed to reduce our energy consumption over the last two weeks by a brilliant 14%, compared with January 2010.

Which means we've raised £181 in 14 days.

From just turning stuff off.

But we don't want to get complacent. We're still focusing people's efforts on unplugging computers after work, with new posters around the office and email reminders.

Plus, we've received some wonderful pictures from Cheryl's Children's Home that will hopefully help to remind people why their actions are so important.

There will be 5 solar installations in total at the orphanage (the one we're funding will happen last) and the first took place last month.

Here are some drawings of it:

Pic 1

 

Pic 2

 

Pic 3

And John's favourite

Pic 4

We're showing them in our L-Gallery Reception space.

Here's the latest edit that we shared with the agency this morning. A whistle stop tour of Cheryl's Children's Home:

 

W+K – Agency Of The Year – Creativity and Ad Age 2010

Wieden + Kennedy has been named Agency of the Year by both Creativity and Advertising Age in the United States.  This is the first time the two big marketing trade publications honoured the same agency in the same year.
 
AdAge reported, 'When it came to bold idea-making and strong execution, nobody did it like this Portland-based stalwart.  Couple that with its newfound mettle in building strong client bonds, and it won the business case too.

Read the articles in full here:

 

Overall 2010 was a good year for Wieden + Kennedy globally.  Following is a list of a few of the awards the network picked up:

  • Campaign Network of the Year 2010
  • Adweek Agency of the Year 2010
  • Advertising Age Agency of the Year 2010
  • Creativity Agency of the Year 2010
  • SHOOT magazine Agency of the Year 2010
  • Ranked by clients as UK’s #1 digital agency (Pitch / YouGov survey)
  • Ranked by strategic planners as world’s #1 (equal) for planning
Loading