Welcome to Optimism

Wieden + Kennedy reminds critics why we are in this business

Private view
Campaign magazine has a 'Private View' section where people in what we laughingly refer to as 'the industry' appraise current campaigns. This week, amongst other things, they review our new Lurpak TV ad and a couple of new spots by Wieden + Kennedy Portland for Old Spice.


Campaign

Jonathan Burley of CHI says:

Campaign 2


Back to Katrien:
Campaign 3
So, W+K has surpassed itself, made the critics happy and reminded them why they work in advertising. Our work here is done.

Hannah Parr in the L-Gallery

Hanna Parr Flyer

This month we're exhibiting Hannah Parr's
delightful little pieces of food-inspired sculpture in our L-Gallery. (It is officially London's second-smallest gallery and is located in the glass case that forms part of our reception desk.)

Hannah introduces us to her playful
take on a lunchtime snack with painted wooden slabs of cheese, ham and bread,
and juicy-looking watermelons.

Photo (3)

She finds satisfaction in
reviving the overlooked beauty of discarded objects, presenting them once
again to the world. Bold and energetic strokes are painted onto wood,
complementing and exposing the qualities of the original material. A colourful start to February
for our L-Gallery.

For more info visit https://www.facebook.com/HANNAHPAINTS

 

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