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Welcome to the Internet: 25th July

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From lip dubs to massive whales, this week's Internet has it all. Take a look, tell me what you think, "join the conversation" as we social media types all too readily ask people. 

One of the interesting points to point out, and something that's been on the rise for the last couple of weeks, has been Vine's prominence in these rundowns. Not on the platform itself mind, but merely as a way of capturing and producing content. The Miley Cyrus example is just one, but many people have been creating Vines and then uploading them to YouTube, where they are getting a new lease of life. It seems that there is a definite appetite for 6 second video, it just needs to be determined where exactly it is that people are going to view it. 

Other highlights include a someone having a baby and of course the rise of Extreme Forklifting to the top of the app charts. Better believe.

The story of Phil

From fresh produce specialists and butchers to fishmongers and bakers, Tesco colleagues play a big role in bringing a real passion for food to Tesco. 

As part of Tesco's new conversation on food, colleagues in stores around the country were invited to show off their passion for food by sharing recipes, photos and stories about their favourite foods. Amongst the colleagues and suppliers chosen to feature in our Love Every Mouthful campaign is a butcher that personifies Tesco's passion on food with genuine warmth and enthusiasm.

Meet Phil Lowe.

Phil Lowe

Phil is a butcher at Tesco Extra in Beeston, Nottingham. He is passionate about fresh British meat and wears his butcher's apron with pride. He regularly shares his ideas and knowledge on his own blog, and he has also published a brilliantly titled book about meat ‘Tales from the Block'. 

Recently, Phil blogged about his experience of taking part in the Love Every Mouthful campaign. 

Read all about it here. It's a delightful read. Phil's passion and dedication comes through strongly as he talks about how his friendly face came to star in the ad and lifts the curtain for a behind-the-scenes look at what went into making it. 

Phil also describes what being in the adverts means: ‘I can be proud to be an ambassador of the Love Every Mouthful campaign and that in my own way that pride would reflect on my Tesco store and my managers and supporters at Beeston Tesco Extra. I think the customers get a buzz from it too’.

Us too, Phil.

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