Some of the wieden + kennedy team have been away shooting in New Zealand. Looks nice.

Here are Chris (art director), Julia (producer) and Matt (client) on the shoot.

There are, in keeping with its reputation, lots of sheep in New Zealand.

Here are Jonathan (account director) and Matt during a break in filming, preparing to go dirt biking.

This wasn’t all that smart, as it turns out. Jonathan fell off and broke his clavicle in two places.

He is shown here attempting to dull the pain with alcohol. It’s a tough, dangerous job, advertising.

Last week we were mainly been brainstorming, mocking and generally whittling down ideas, plus many an out and about interview, documentation and thematic exploration.

The W+K office has been very supportive thus far, tough love with a big dollop of good ole fashioned high jinks a-plenty. Music has been provided by Guy and Beany leaning towards a folk b-boy breaker mix with Barry White undertones. The Xmas party talent show looms and unsung performance heroes dust off their Elvis suits and discard all the brown M&Ms. Your faithful Siders remain dubious as to their specialty but no doubt will be coaxed out into the hot wieden spotlight and forced to uncover what lies beneath our recently spotty skins. Big up to all the crew. x