Welcome to Optimism

wieden + kennedy goes to jail

Hornblower

The management teams from each of the W+K offices round the world are all in San Francisco for a global get-together. Yesterday evening we boarded a boat for a little journey across the bay.

Bridge

Luhr and claudia 

Global CEO Dave Luhr and CFO Claudia V.

Alcatraz

Turned out we were on our way to visit the former high security prison, Alcatraz.

Lighthouse

Mohit and sunil

Mohit and Sunil frrom W+K Delhi were pleased to see the 'Indians Welcome' graffiti.

Team in prison

Widen + kennedy team in alcatraz

International team line up: L-R: Sunil, Mohit, Kel, Kim, Tom, Trish, Fitz, Bill, Tony, Devon, Jeff, Iain, Wieden, Jay, Renny, Kevin, Neal, Nick.

Tony

Tony D strikes a pose.

Dinner
We had dinner in the old prison hospital, which was very atmospheric. And a little creepy.

TAKE TO THE STAGE

Following on from the INSPIRE THE BOOTS competition we blogged about last week, Nike is simultaneously running another contest: one whose prize is the ultimate for any young football fan to be the voice of the brand on the ground in South Africa this Summer.

And not only that, the chosen young fan will complete Nike’s trio covering all the World Cup action and news, alongside chart-topping Tinchy Stryder and Premier League defender Anton Ferdinand.

AntonTinchyYou_Cover_001 

The prize is a world class opportunity for anyone who considers themselves the writing and reporting talent of the future. Nike Football’s Facebook page will become the winner’s main portal in June, reporting back to the rest of us on the culture, people and events going on at the Tournament.

To be in with a chance to "Take to the Stage", entrants must make an audition video telling Nike why they should get the job. Uploaded on Facebook, the most ‘liked’ videos will progress to the final selection, from which the winner will then handpicked by Anton and Tinchy. If you want further details, check out www.facebook.com/nikefootball

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