Welcome to Optimism

pizza hut in the british museum

Lunchtime_revolution

We’ve had a call from the British Museum.

They’re planning to feature our Lunchtime Revolution campaign for Pizza Hut in one of their exhibitions. I think that’s a first for us.

They’re looking at Chinese revolutionary art through the decades and how in the 80’s, 90’s and 00’s it’s had the political sting taken out of it and artists and even big brands are now being inspired by it. The curator told us:

The appropriation of revolutionary imagery by such a ‘Western’ global organisation like Pizza Hut is quite striking – it mirrors the ‘Great Criticism’ works by Chinese artist Wang Guangyi (who juxtaposed images from Chinese propaganda posters with Coca Cola, Nikon and other big brand names).’ 

Watch out, Blue Peter

Sarah, one of our Siders, has always wanted to be on Blue Peter, preferably as a Presenter. In yesterday’s show a small part of her dream came true! There she is in the red circle.. half a second of Blue Peter fame!

Sarah_on_blue_peter

Here she is with current Presenter Andy Akinwolere:

Sarah_and_andy

I want your job. I want your job. I want your job.

Check out her other efforts to be on the show here (under the section ‘Blue Peter’).

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