Welcome to Optimism

Gardening with gusto

Louise S writes:

After a rather wet Thursday morning the sun banished the rain clouds and we set off on our worthy gardening expedition. The garden was a little worse for wear but after just an hour or two's hard work it looked great again. Every month W+K provide a few pairs of volunteer hands at Broadway Shelter for the homeless and try to encourage the residents to take part.  They were a little reticent on this occasion after all the rain but we hope they'll get to enjoy the garden and those lovely veggies. 


Gardening1


Gardening2

You Turn Us On

Chelsea Image

Week 1 of our new window project This Is Why We Meet saw Chelsea College of Art & Design (Kiwon Hong, Daniella Kemal, Hannah Newell and Grace Schofield) inhabit the new garage spaces 'over the road'. In here the team concocted a mad-capped, camp-as-Christmas, game show-esque interactive installation entitled You Turn Us On (sneaky peek above from the private view). They insist that it is 'freephone to play' and will be installed in the windows of Wieden + Kennedy until the 27th July. If you can't make it down to Hanbury Street, you can experience the work online and LIVE here.

Next up are London College of Fashion. Watch this space.

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