Welcome to Optimism

Our work for Three in Private View

'Private view' from the pundits in today's Campaign magazine.

Private view JT

John Townsend's theme is 'getting noticed' and he says of our campaign for Three, 'As I write it's had more than 7.5 million views. In the creat democracy of YouTube, the votes have been cast.'

Private view AM
Andrew Melsom says, 'When many telecoms brands are now defined more as corporations…this pulls you up by the fetlocks…Just as the gorilla succeeded for Cadbury, so will this pony for 3.'

What do you think? Judge for yourself by watching one more time. Go on, you know you want to.

Welcome to the Internet: 21st March

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Ladies and gentleman, boys and girls, children of all ages. NSFWK proudly brings to you, Welcome to the Internet!

(There was a wrestling joke in their somewhere that was probably lost on a lot of you. Oh well, you can't blame a guy for trying.)

The Internet eh? What's it like. This week we've had everything from Jessie J shaving her head for Comic Relief to the return of Graeme Douglas, oh I mean David Brent, to our small screens. Lilt? 

There have also been some fantastic music videos from artists Messe Kop and Biting Elbows – I hadn't heard of either but they're definitely worth a gander.

Also Snapchat has risen up the app store charts as presumably this slightly warmer weather has put everyone in the mood to start sexting each other. You saucy lot you.

Get the full doc
here.

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