Welcome to Optimism

mother’s apple pie

Pie

Those nice gents and ladies at Mother sent us an apple pie to say congrats for winning the Nokia pitch. Very magnanimous given that they lost out. Now, that’s a nice way to do business. Cheers, nice people from Mother. Nice pie, too. As Kim (The Papster) would say: nice.

Asimo at the Cannes Festival

Here’s a video of Honda’s robot Asimo on stage at the Cannes Adertising awards on Saturday. Honda had been named ‘Advertiser of the Year’ so the little guy – who we featured in a campaign recently – came along to help celebrate the occasion. Weirdly enough, I still heard people whispering, ‘Is it a kid in a suit?’

Here’s Wieden + Kennedy’s Asimo commercial again:

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