As part of their grad recruitment campaign Saatchi and Saatchi asked applicants to choose an ad, explain what they like about it, and recreate it in any way they want. One young lady did a very convincing recreation of our Lurpak Kitchen Odyssey spot on a slightly smaller budget than we had for the original.

Nice job, Crystal! Good luck with the application. (Thanks to Paul Silburn at Saatchi's for drawing our attention to this.)

Wieden + Kennedy London scooped five 'Gold' awards at the British Arrows (BTAAs) last night. 

The agency won two Golds for Lurpak 'Kitchen Odyssey' in the Dairy and 60″ cinema categories.  Gold in the Telecommunication Products category for Nokia 'The World's Smallest Stop-Motion Character Animation'.  And two Golds for Nike 'Write The Future' for 'Best Over 90″ Cinema Commercial' and 'Best over 90″ TV Commercial'.

The full list of winners see BTAA.

The British Arrows began in 1976 to recognise and reward the best television and cinema commercials made by British advertising agencies and production companies.

Company Directors include W+K London's Executive Creative Director Tony Davidson.