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‘greatest car ad of last 25 years’ defies analysis by CNN

Our Honda Commercials 'Grrr' and 'Cog' were just named numbers one and two best car ads of the last 25 years by the One Club in the USA. Here's a piece about this from CNN's breakfast show with "anchor" Soledad O'Brien. Soledad's analysis of the 'best car ad of the last 25 years' is refreshingly ingenuous but somewhat discouraging for us. "I so didn't get that ad… I was like, 'Huh?' "

HONDA WINS AT ONE SHOW’S BEST TOP 10 AUTOMOBILE COMMERCIALS

Wieden + Kennedy London took the top two places in the list of the top 10 best car commercials of the past 25 years announced by The One Club at the 2013 North American International Auto Show in Detroit in January 2013.


The special presentation showcased and awarded the 10 best auto commercials, selected from over 60 award-winning entries.


The Top Ten Winners are as follows:
1. “Grrr” – Wieden+Kennedy/London and Honda – 2004
2. “Cog” – Wieden+Kennedy/London and Honda – 2003
3. “The Force” – Deutsch/Los Angeles and Volkswagen – 2011
4. “The Hire” – Fallon/Minneapolis and BMW – 2001
5. “Sheet Metal” – Goodby, Silverstein & Partners/San Francisco and Saturn – 2002
6. “Born of Fire” – Wieden+Kennedy/Portland and Chrysler – 2011
7. “Toys” – TBWAChiatDay/Los Angeles and Nissan – 1997
8. “Lamp Post” – BMP DDB/London and Volkswagen – 1998
9. “Milky Way” – Arnold Worldwide/Boston and Volkswagen -1999
10. “Snow Covered” – Bozell Worldwide/Southfield and Chrysler/Jeep – 1994
 

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