Arrive Unknown. Leave Unforgettable.

From Bromley to New York and the World Stage, Emma Raducanu, aged just 18 years old, has now defied the odds and made history to become the US Open Champion.

But this is no overnight success story. Instead, one long in the making. Her approach to each game is methodical, playing on the front foot with one simple objective – to win.

She may have surprised the world, but not herself.

This is just the start.

#justdoit

Jonathan Plackett, Creative Technologist at W+K London, has teamed up with puzzle writer Alex Bellos to create Terms & Conditions Apply, a mini-game about pop ups, and the deviousness of websites and apps.

You play against EVIL CORP. It wants your data and will use every trick in the book (and a few more, just for fun)*

Your mission is as follows: Do not accept any terms & conditions. Say no to all notifications. Always opt out of cookies.

EVIL CORP want you to sign up for everything. You must never accept anything!

Play now at https://termsandconditions.game

*Ts & Cs Apply is just a game and does not actually collect your personal data!