russell’s rubbish
This is Russell Davies. Planner, author, blogger, man for all seasons. He popped in today to host a session about stuff that’s happening in the world of web for wieden + kennedy folks and a few guests. He is our guide because he has all day to surf the net and can call it working, whereas we have clients to serve.
In a probably unfairly disparaging way, we billed this session as ‘Russell’s Rubbish’. Not as in ‘Russell is Rubbish’ but in the sense of ‘The Rubbish of Russell’. Of course, if you struggle with that abbreviation/possessive distinction with apostrophes then you could misconstrue the whole thing.
Anyway, it wasn’t rubbish in any sense. Themes seemed to be: if you do something good, people will find it; everyone is creating their own stuff online now; corporate blogs only work if they’re not corporate; don’t make it perfect, just get it out there; aren’t peas good?
If you’re interested to see the sort of stuff he showed us, links to some of it can be found on his blog here.
Thanks, Russ.