wieden + kennedy stables
This is what you can currently see in our window on Hanbury Street.
Horses spend so much time doing nothing but looking at what’s around them.
They must know a hell of a lot about the world; things we’re just too busy to see.
So slow down, try to make friends. They may even share their carrots.
INITIAL CONCEPT: Ana Farias, Mickaæl Charbonnel. PRODUCTION+INTERACTION+DESIGN: Mickaæl Charbonnel , Daniel Kupfer and Beck Rainford.
Ana Farias: Creative, [email protected]
Mickaël Charbonnel: Art director & Designer, [email protected], www.humanbeans.net
Daniel Kupfer: Interaction Designer, [email protected], www.danielkupfer.com
Beck Rainford: Set Designer, [email protected], www.beckrainford.net
Who did what:
Ana and Mick thought of interactive horses on Hanbury street during a placement at Wieden + Kennedy. Their first encounter with the horses in a Hampshire stables a few months later (arranged by Frere Woods of Wieden – PA and superstar showjumper) was a decisive moment. They came back with hours of video that Daniel, Beck and Wieden + Kennedy helped them to turn into a full blown interactive installation. The horses are still learning the ways of the city and they are becoming more and more interactive as time passes. Come visit the stables and say hello. But don’t forget their carrots.
