Welcome to Optimism

being gordon brown

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The Sun today picks up on our ‘Are you Gordon Brown?’ campaign for Save the Children, as previously posted about here. Not huge visibility for Save the Children in the article but I guess it all helps. (Though the death penalty headline is as random as they come.) Visit the ‘Are you Gordon?’ website, created by Wieden + Kennedy to highlight the issue of free children’s healthcare in Africa on behalf of the Save the Children… here.

pitch meeting

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The new biz machine grinds on. Nokia global pitch is still going – down to us, JWT and Mother for lead creative and strategic agency – meanwhile, we’re also pitching for the Ikea UK business. The Ikea pitch is in just over a week, so pressure mounts as the team meets daily to review ideas, debate strategies and eat Swedish sweeties.

Sweeties

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