Last weekend, we introduced you to the Tummey family and their Grimsby smokehouse, and this weekend we revealed our second film for the relaunch of the Tesco finest* range. We sent our team to the northern wilds of a different coutry altogether to meet the friendly faces behind another finest* product: Italy's Piedmont region, where humble flour and water are transformed into delicious Grissini breadsticks.
As the Italians say: mangiare!
Every year, the NME give away an award to someone they describe as a ‘godlike genius’.
Someone who has done wonders for the music industry.
A gamechanger.
Past winners have included:
Ozzy Osborne.
U2.
And Shaun Ryder.
Make of that what you will.
But I have a suggestion for next year’s awards.
Patrice Wilson.
Who?
Patrice Wilson, that’s who.
He’s the man behind Ark Music Factory.
And hit’s such as Rebecca Black’s Friday.
And Nicole Westbrook’s Thanksgiving.
Along with a host of other belters.
The news is though.
He’s back.
And hungry.
Hungry for Chinese Food.
My word.
He’s smashed it.