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#AskGaryVee Visits W+K

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Entrepreneur, investor, VaynerMedia CEO, and author Gary Vaynerchuk paid us a breakfast visit to give us a rapid-fire, off-the-cuff talk about his personal history, harnessing social media, and using a healthy #hustle to get what you want out of life and business. We asked him not to hold back. He didn’t.

We were also lucky enough to get an in-person version of his #AskGaryVee show with a Q&A which left us chewing on his take on VR (in short: amazing, but not an immediate reality for consumers), the platforms he has his eye on today, and more. Thanks, Gary Vee, for the no-frills talk. You can see select clips from the session below.

 



Follow Gary on YouTube, Twitter, and Snapchat (garyvee).

Sharing #HolidaySpam at WARC

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Onstage at this week’s launch event for the WARC 100, W+K Planner Nick Exford chatted learnings from our ‘#HolidaySpam’ work for Three Feel At Home, which was recently named the top UK campaign on WARC’s league table.The Warc 100 is an annual ranking of the world's best campaigns and companies, based on their performance in effectiveness and strategy competitions. Said Nick, a “soft launch" approach that tracked consumer usage was key to building the campaign strategy:
“Whenever you can put consumer behaviour at the heart of your campaign, you’re onto a winner.”

Hear more from Nick in the video below.

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