The sincerest form of flattery
Recognise the tune in this Christian O’Connell trailer from anywhere?
we don’t just make it up you know
This is Stu with his Gold IPA effectiveness awards. We also won best new agency (which is good since we’ve been going for 22 years). As Neil wrote in his email to everyone this morning:
To win one of these awards it’s necessary to put together a weighty and thoroughly documented case isolating the commercial impact of advertising. This takes weeks of work above and beyond the day job. Most of the other winning entries were authored by teams including consultants, econometricians, media planners, etc. Ours was written all by Stuart Smith. On his own.