Here’s an excerpt from the oft-cited movie by Fischli and Weiss ‘The way things go’. Unless you have access to the Museum of Modern Art in New York, you may have heard of it but not seen it. A reader mentioned it again in reference to one of the posts below so when I found this clip on Youtube I thought I’d put it up here. Judge for yourself how close it is to Wieden + Kennedy’s Cog film for Honda, and the other chain reaction films below.

Send off for David Corns on Friday night in the hot and crowded beer garden at the Water Poet, up the road. David has been account manager on Nike for a year or so. He’s been lured away to return to his former employers, hottest of the US hotshops, Crispin Porter Bogusky, who now have a toehold in the UK thanks to their tenure of the Burger King business. For the short term Dave will be based at the Burger King offices, so he got a lot of stick along the lines of ’employee of the month’. Anyway, all the best, Dave and thanks for all your hard work.