Welcome to Optimism

Couple of new spots for Orange

Millidge and Doig, the two little characters we created for Orange’s tactical activity in Romania, seem to be developing a fanbase. Here are a couple of new short ads we’ve just created featuring the two little guys with one mouth between them. Funny?

place in the Sun for Perkins

Ianinthesun

No need to add here to the debate surrounding the rubbish new London 2012 Olympics logo. (Probably not Wolff Olins’ finest hour.) But W+K’s own Ian Perkins has got in his tuppence-worth in today’s Sun. The paper asked for readers’ suggestions for tasks that Big Brother housemates could be set. Ian’s idea was that they be given the task of designing a new Olympic logo in two hours. The Sun says this was their fave idea. 

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