I’m reproducing these charts courtesy of the original post at Scamp’s blog. I’ve not seen these before, but as Welcome to Optimism scores reasonably well, they are obviously accurate and brilliant. Mind you, we’re apparently slipping down the rankings. Are we losing our edge? Maybe we need to get more provocative for 2008. Particularly with that Faris coming up our virtual bottom.

Appearing in a new press ad promoting the British Army zero-to-hero fitness programme in The Guardian: Wieden + Kennedy’s very own heroes (from left to right) Martin, Ronny, Angus, Paul & Anna …for the official zero-to-hero Army fitness
programme. An "homage’ (as we like to say) to the Iwo-Jima flag image.

Their bodies are temples. And they’re well hard so don’t mess with them. Even though Ronny’s in his tights.