Welcome to Optimism

problem playground

We already previewed this execution from our new Honda campaign about the joy of solving problems and how they apply their ingenuity to environmental issues:

When_problems_are_a_joy

The rest of the campaign is now rolling out. Here are some more of the print executions. (Click to enlarge.)

Things_in_wrong_place

Whats_the_difference

Match_pictures

You can preview the ‘teaser’ phase of the website at problemplayground.com

More to follow soon…

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