Welcome to Optimism

tony’s one-track mind

One track mind cover

W+K ECD Tony Davidson's book 'One-Track Mind' is now available in all good bookshops. Like Borders in Islington, for example:

Borders

It is, says Jenny Eclair, 'A lovely book of boob-like things of all shapes, sizes and surprises.'
Tony has spent many years taking photos of things that remind him of breasts.

Eggs

Blue things

He's also interviewed men about their feelings about breasts. These musings – quite a few of which come from guys who work at W+K, I believe -  are juxtaposed with the images.
There's a piece on the book in The Sun today.

Sun one track mind
Sun 2

Tony's profits from the book are being donated to a cancer charity. So buy lots of copies.

Fans

moustache day has moved

Bruce

Beanie says:

The first annual Wieden + Kennedy Moustache Day has moved.

It will now be: Fri, Sep 19, 2008

This was originally intended to promote creativity for people already
in posession of 'blanket facial hair' (i.e. Benny Everitt). But owing to
popular demand, and a lack of testosterone amongst certain males within
our 4 floors, you all now have an extra week and a half to cultivate
your moustache (or woustache) into something really special. These
additional days should hopefully be enough to ensure you have time to
bushy up, go for extra fluff or twist, or if necessary acquire and
train a pet slug to balance on the area below your nose.

At the latest check on the Moustachie Index Nic Owen's spare beard hair
is fetching £1.29 per gram, and Jon Tapper's back fluff a mere 22 of
your trouser pence per kilo.

No more moaning. This place could get really hairy in the days leading
up to the 19th. I wish you all good luck on your moustache journey. See
you 2 weeks today.

Loading