Welcome to Optimism

Morph Returns To W+K

Some of you may remember Morph the small, brown, bendy side-kick of the
legendary Tony Hart?

Well he paid a visit to W+K today along with the fantastic
Jenny Wilding from Aardman Animation who ran a hands-on modelling session with
the Platformers and W+K folks. We all got to meet Wallace and Gromit, Shawn the
Sheep and of course Morph. Jenny told us that every animator that tries out for
a job at Aardman has to build a Morph during their interview. Needless to say
that none of us will be getting jobs at Aardman any time soon!

Here for your
delight are a selection of our Morphs some traditional and some a little more
morphed. Many thanks to Jenny for the Morph kits and the modeling tips.

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Pud It Away

We have been getting some lovely coverage for the Wieden + Kennedy Christmas Pudding rubbish sacks, part of the product range we launched back in the summer  http://wklondon.typepad.com/welcome_to_optimism/2009/07/wieden-kennedy-products-now-on-sale-buy-some.html it must be something to do with the time of year..

They popped up on the Daily Telegraph website http://www.telegraph.co.uk/property/propertypicturegalleries/6693800/Design-notebook-by-David-Nicholls.html

Telegraph pud 

And on Channel Four's 'Christmas Round-Up', they've been featured as
one of their top ten Christmas gifts. http://www.channel4.com/food/features/top-10s/4food-s-guide-to-festive-gadgets_p_4.html

Channel 4 pud 

You still have time to get your
hands on them before Christmas – stockists include Pedlars – online and in Selfridges,
Saatchi Gallery, London, Play.com and the Museum of Modern Art, New
York.

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