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Guardian open platform at W+K

David Fisher and Matt Gilbert of The Guardian visited Wieden + Kennedy today to talk about Open Platform, which makes Guardian content and resources available to developers to allow them to create tools and applications.

David and matt

David Fisher (Head of Brand Partnerships) and Matt Gilbert (Head of Business Development) of The Guardian visited Wieden + Kennedy today to talk about Open Platform, which makes Guardian content and resources available to developers to allow them to create tools and applications. It's a fascinating initiative that aligns commercial strategy with editorial vision. While competitors are putting up walls, The Guardian is opening its doors. As editor Alan Rusbridger said in his Hugh Cudlipp Lecture:

Many of the Guardian's most interesting experiments at the moment lie
in this area of combining what we know, or believe, or think, or have
found out, with the experience, range, opinions, expertise and passions
of the people who read us, or visit us or want to participate rather
than passively receive.

So, watch this space for news of tools and apps developed by Wieden + Kennedy using Guardian content, for ourselves and for our clients.

Geometry Is Never Wrong

W+K has been lucky enough to team up with Jotta in order to put on a series of exhibitions showcasing the wealth of emerging creative talent from their network. Last week we opened the first in our series of collaborations with them, Geometry Is Never Wrong. This show brings together the work of artists Andrew Beedle, James R. Ford and David Wightman, in order to explore the relationship between graphic and fine art techniques.

Thanks to the fabulous Millie and Ellie from Jotta, and all the artists involved.   

Here are some installation views:

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Here's a little more about each of the artists involved:

Andrew Beedle

Currently
studying at London College of Communication; his varied and vivdily hued body
of work includes typography, photography, a range of "disgustingly
bad/good" illustrations of women's faces and some retina-burning graphic
prints. Andrew has been delving deeper into moving image production, editorial
output and rigid grid systems. Some of his biggest inspirations include M/M
Paris, Gregory Crewdson, Steven Klein and Pocahontas.

David Wightman

David
Wightman studied Fine Art, Middlesex University and completed an MA in Painting
at Royal College of Art, London in 2003. He has exhibited his paintings of
textured geometric works and flat plane landscapes widely across London and the
UK since then. His current work juxtaposes geometric abstraction with cheap
wallpaper,  drawing on his own background and oscillating between
working-class interiors and formalist colour-field paintings.

James R Ford 

A British artist whose practice is
engaged with pastimes, pursuits and obsessions, Ford delves into the activities
and influences of his childhood as a way of both embarking and staying put, exploring notions of repetition, boredom and idiocy with a sense of humour and
pathos. His body of work consists of projects and investigations based around
observations, process and play: ranging from inventing a new home-based sport,
to covering a Ford Capri in over 4,000 toy cars, to spending countless hours
scribbling loops. Having recently relocated from London to Wellington, Ford's
first engagement with New Zealand audiences rests between two locales. His
project A Tweet a Day, 2009-2021, will continue an 11 year word-for-word
reading of a childhood book through Twitter. His Twitter name is @JamesRFord. 

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