The YouTube UK leaderboard for 2015 was just published. They said
“Check out the top 10 most viewed ads that have been enjoyed by millions and millions of people around the world thanks to the truly brilliant marketing minds of our age. From the heartwarming to the daring, these are the ads that moved viewers in 2015.” We are the only UK agency with two ads in YouTube’s 2015 top five: Three Make It Right at #3 and Honda Ignition at #4. Nice.

(This is a repeat performance for Three as ‘Sing it Kitty’ also made the YouTube top ten last year, at #6.)

Here are those ads again, in all their glory.