You may have seen our new Three ad (or heard it) over the past few days, and you may have thought to yourself, "is that Jackson's real voice?", "how does his fur stay so smooth with all that fist-pumping?" or even, "what on earth were they thinking?"

Well, our behind-the-scenes film should help answer all three.

Check it out here for an exclusive peek at how the ad was made, another excuse to jam out to East 17 and a chance to hear what Jackson & co have to say about the whole thing.