Our Arla Skyr ad focuses on a boy, fuelled by Skyr yogurt, delivering messages all over all his Icelandic town. This week's issue of Campaign delivered us some rather nice messages in the form of Private View comments on the ad from Russell Ramsey, ECD at J Walter Thompson and Sean Chambers, ECD at Jam.

PVarticle
 Have a read:

PVSKYR

PVarticle