A38Q9647[photo by Paul Barbera]

A couple of weeks ago, we asked you all to use your internet powers for good and ‘make the world a better place from your bedroom.’ 

It was the first time we’d done anything like this, and we expected a few emails to trickle through. We were totally unprepared for the absolute torrent that hit our inboxes. 

We were massively impressed by how much effort you all went to, as well as the variety and creativity of your entries. There were people helping the homeless, raising thousands for charity, tackling Britain’s food crisis, rallying armies of Lord of The Rings fans, making physical products and donating their own bodies to good causes. Some people built up a social media storm. Others made it on to the BBC. An honourable mention goes out to the peppy Russian team who used a single hoover to set up a cleaning empire in their university halls.

We spent days wading through your work and we’ve finally put together our ultimate top favourite entries. Even though there were some awesome speculative ideas, this brief was all about doing so we’ve only selected those that have physically done something to make the world a better place.

We would love to have included more, but the Wieden+Kennedy London office is squashed enough as it is. So, in no particular order, and with a couple of examples:

Damian & Alex – Give To View.
Joel Buckley – Go:Zone Wireless Leash 
Sandy McIntosh – Martin’s Worldwide Collection Cup
Marcella & Elin – Hack Valentines Day
NoOne – Index Of Good
Adam & Jack – No Purchase Necessary
Jack & Joe – Control Joe
Zac Mehdid – Body Donation
Simone Mascagni – One Dollar Xbox

You're all invited to an event we're hosting next Friday in partnership with the Young Creative Council. We'll follow up with the deets.
 
To everyone else, thank you so much for your entries. We’ll definitely be running this competition again soon, so you can all have another crack.