We're delighted to announce that W+K London has been appointed the lead global creative agency for RB's Finish brand following a competitive pitch managed by Agency Assessments International.

Finish is the leading brand in dishwashing products, and we're looking forward to getting started on some work in what is an exciting new category for W+K London.

Heather Allen, executive vice president global category development at RB, says of the appointment to their roster,”The quality of the strategic and creative thinking we have seen throughout the review has been superb. We're really excited about working with our entire roster of highly creative agencies. Creativity is at the heart of our growth strategy and we are very confident that we have the right partners to grow our brands”.