We opened this morning's edition of Campaign to find our latest campaign for Lurpak, Adventure Awaits, noted by Private View's 'Suit' and 'Creative' alike.

Says Richard Arscott, MD of Abbott Mead Vickers BBDO, "It does a great job of carrying the brand’s value yet embracing the "new frontier" of Cook’s Range products with its space theme. […] And it moves the campaign on just enough for me not to think they’re caught making the same ad again."

Read the full online article here.