Today sees the launch of Three’s new #0800Fun campaign celebrating the fact that calls to 0800 numbers are now free on all new Three plans. 
 
To celebrate this, we’ve helped Three create a selection of fun numbers for customers to call and launched a new TV ad featuring The Singing Dictionary Line.
 
 
 
Directed by Chris Palmer through Gorgeous, the TV spot reveals an 80-strong choir in their call-centre dwelling: Wookey Hole cave. The TV ad is supported by OOH and digital activitty, as well as a selection of beautifully animated films created by Layzell Bros of Blinkink, each featuring one of the five numbers. The animated films are hosted on a dedicated YouTube hub at http://www.makethemostofthem.com
 
Here are a couple of the animated films:
 
 
 
 
And here are all the numbers, so you can try them out for yourself. Make the most of them!
 
The Singing Dictionary – 0800 808 5883
The Time Wasting Line – 0800 808 5730
The Nicknaming Service – 0800 011 9763
The 24 Hour Compliment Line – 0800 808 5602
The Sympathy Service – 0800 808 5191
The 24 Hour Lullaby Line – 0800 011 9865
 
And this is a selection of the accompanying 6-sheet OOH posters, each featuring calling cards for one of the numbers.
 
H3G03M14008_Singing _Directory copy
 
H3G03M14008_Compliments_Line_