Tesco, magnified
We've put our new Tesco campaign under the magnifying ray this week, taking it from TV screens to cinema screens and newspapers to billboards all over the country.
Did you spot any on your way to work today?
In case you didn't, here they are, handily shrunken down to fit your desktop.
And here's the whopping 96-sheet version, with a little nod to another delicious summery thing we all know and love… the classic wouldn't-change-it-for-the-world struggle of getting ketchup out of glass bottles.