W+K at Cannes – round-up
Here's the complete (I think) total of Lions and special awards picked up by the Wieden + Kennedy network at the Cannes festival 2012.
PORTLAND
Agency of the year
Independent agency of the year
Runner-up direct agency of the year
BRANDED CONTENT & ENTERTAINMENT
Coke Polar Bowl – Best Use or Integration of Digital Media, BRONZE
FILM
P&G Best Job – Corporate Image, GOLD
Chrysler Halftime America – Corporate Image, SILVER
Old Spice Motorcycle (PDX + Sao Paulo) – Cosmetics Beauty, BRONZE
Nike I Would Run to You – Clothing, Footwear & Accessories, BRONZE
P&G What I See – Corporate Image, BRONZE
Old Spice Bounce – Viral Film, BRONZE
Coca-Cola Polar Bowl – Interactive Film, BRONZE
FILM CRAFT
P&G Best Job – Best Production Value, GOLD
P&G Best Job – Art Direction, SILVER
P&G Best Job – Direction, SILVER
P&G Best Job – Cinematography, SILVER
Levi's Legacy (Joint Editorial) – Editing, BRONZE
Nike I Would Run To You – Best Use of Music, BRONZE
CYBER
Old Spice Devastating Explosions – Cosmetics, Beauty & Toiletries, BRONZE
Old Spice MANta Claus – Best Digitally Led Integrated Campaigns, BRONZE
Old Spice Mano a Mano en el Bano – Best Digitally Led Integrated Campaigns, BRONZE
Old Spice Devastating Explosions – Best Video, BRONZE
DIRECT
Coca-Cola Polar Bowl – Fast Moving Consumer Goods, GOLD
Nike Back 4 the Future – Digital Response Websites, BRONZE
Coca-Cola Polar Bowl – Social Media & Viral Marketing, BRONZE
RADIO
Old Spice Look – Cosmetics Beauty, GOLD
Old Spice Heart Tokens – Cosmetics Beauty, SILVER
Old Spice Windows Down, Moods Up – Cosmetics Beauty, SILVER
PRESS
Old Spice Action Hero – Cosmetics Beauty, SILVER
Old Spice Rocker – Cosmetics Beauty, SILVER
CREATIVE EFFECTIVENESS
Chrysler Born of Fire, EFFECTIVE
Old Spice Response Campaign, SHORTLIST
MEDIA
Coca-Cola Polar Bowl – Best Use of Screens, SILVER
Old Spice Mano a Mano en el Bano – Best Use of Integrated Media, SHORTLIST
TITANIUM
Old Spice Mano a Mano en el Bano, SILVER
Coca-Cola Polar Bowl, SHORTLIST
NEW YORK
BRANDED CONTENT & ENTERTAINMENT
Jordan The Explosive Game – Best Use or Integration of Experiential Events, BRONZE
FILM
ESPN Shake On It – Publications & Media, SILVER
Jordan Love the Game – Corporate Image, BRONZE
ESPN The Name – Publications & Media, BRONZE
FILM CRAFT
ESPN The Name – Script, BRONZE
OUTDOOR
Jordan Melo Event – Digital Outdoor, SHORTLIST
AMSTERDAM
FILM
Heineken Legendary Making of the Date (Amsterdam) – Short Format Internet Film, SILVER
LONDON
FILM
Lurpak Rainbow – Savory Foods, BRONZE
FILM CRAFT
Lurpak Rainbow – Editing, GOLD
Lurpak Rainbow – Sound Design, GOLD
Nokia Gulp – Animation, BRONZE
CYBER
Kaiser Chiefs – Viral Advertising, SILVER
Kaiser Chiefs – Websites and Microsites, SILVER
Honda Experiment Game – Other Interactive Solutions / Games, BRONZE
PRESS
Honda Cars Lightbulb – Cars, SILVER
Honda Cars Fish – Cars, SILVER
Honda Cars Sweetcorn – Cars, SILVER